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KEY HEADLINES
26th Mar 12ASX Media Release: Sale and Purchase of Digital Marketing Business
1st Aug 11First Rate Wins 2011 IAB Award for Organic Search (SEO)
7th Jul 11PRESS COVERAGE: Brand Executions Go Mobile
21st Jun 11First Rate finalist in 2011 IAB Awards
20th May 11PRESS COVERAGE: B&T Digital 360
4th Apr 11Press coverage: Google's +1 underwhelms agencies
4th Apr 11Press Coverage: Will we Bing it?
16th Mar 11Press coverage: The Real Deal with the SPAM Act
14th Mar 11Press Coverage: Top tips for effective emails
10th Mar 11Media Release: Q Ltd Launches Great Sites
2nd Mar 11Press coverage: Why you need SEM
2nd Mar 11Press coverage: Where should SMEs Advertise in 2011
11th Nov 10Media Release: Q Ltd Launches Great Promotions
7th Oct 10Press Coverage: 3D Interactive one of first to gain IASH accreditation
2nd Sep 10Media Release: Market United Launches in NZ
30th Aug 103D Interactive appoints Victorian Head of Sales
13th Aug 10Big W Appoints First Rate
28th Jul 10TPN appoints new Head, Jaysen du Plessis
26th Jul 10First Rate Wins Mortgage Choice's SEM Account With Competitive Pitch
22nd Jul 10TPN sponsors sparkling bar at IAB awards
13th Apr 10Shopping.com selects First Rate on Exclusive SEO Account
23rd Mar 103D Interactive Appoints New Head of Sales
8th Mar 10GraysOnline selects First Rate To Handle SEO
5th Mar 10First Rate Wins IG Markets
15th Feb 103D Interactive launches Performance Media Network
9th Feb 10First Rate Announces Exclusive Australian and New Zealand Partnership with SearchIgnite
23rd Dec 08Get on the Digital Map - By Fred Schebesta
26th Nov 08Optus Appoints 3Di for Interactive Advertising Sales
18th Nov 08100,000+ Members Join The Great New Zealand Survey
1st Nov 08Targeting the Market - By Fred Schebesta
18th Sep 08Market United Named 'Best' and 'Outstanding' by WebAwards
5th Sep 08Is your Online Marketing Agency a Dud?
23rd Jun 08 Fred Schebesta, Director of Freestyle Media, wins Anthill 30under30 award.
9th Apr 08Freestyle Media Wins 3 Mobile Online Direct Marketing Account
13th Mar 08Clear Blue Day wins for 4th year in a row
29th Feb 08Q Ltd Half Yearly Report and Accounts
29th Feb 08Whereis Gets the Clear Blue Day Touch
14th Dec 07Google Qualified Company
1st Dec 07Goodman Fielder new business win
20th Nov 07Strong membership growth
FIRST RATE FINALIST IN 2011 IAB AWARDS
21st Jun 2011
Sydney, Australia, Monday, June 20, 2011 - Today the IAB announced the list of finalists for the annual IAB awards. First Rate, leading Australasian search and performance agency were named as finalists in the Search Marketing (Organic Search) category for the submission “The Power of Longtail: Focus Property”.
This is the first year that has seen the ‘Search’ category split into Paid vs Organic with the increase in entries for the category over recent years. This year also marks a jump in entries of 19% from the previous year, and with the awards ceremony already nearly at capacity, is proving to be a highly competitive event.
The First Rate team, based in Sydney, devised a strategy that not only saw a significant increase in unique visits and visits from organic search but also an increase in ranking for head and secondary terms securing the head term as ranking number 1 for a leading Australian property company.
“We’re pleased to see the search category is so highly competitive and has gained momentum in recent years, it reflects the importance that marketers are putting in online activities such as organic and paid search, no longer can companies simply build a good looking website, they must also have a savvy digital strategy to accompany it in order to stay competitive in e-commerce today” said James Ward, CEO of First Rate.
The winners are announced at an awards ceremony on the 28th July in Sydney.
-ENDS-
For information about First Rate or the Q Ltd Group please contact:
Oakley Kaddish
Marketing Manager
Oakley.kaddish@qxq.com.au
(02) 9339 6783
First Rate
First Rate(a wholly own subsidiary of Q Ltd ASX:QXQ) is a leading internet marketing consultancy that provides; search engine marketing (SEM), search engine optimisation (SEO), email marketing, performance marketing, conversion optimisation and website analytics services direct to a range of blue chip clients. First Rate offers a 1-tier paid search technology and service solution through its exclusive partnership with IgnitionOne (formerly SearchIgnite).
